Opportunity Information: Apply for USDA NIFA FINI 010594

The Gus Schumacher Nutrition Incentive Program (GusNIP) Competitive Grants Program is a U.S. Department of Agriculture initiative administered by the National Institute of Food and Agriculture (NIFA) that funds projects designed to help low-income households buy more fruits and vegetables. The central idea is to provide a financial incentive right at the point of purchase, so that when eligible shoppers use their nutrition benefits, they can receive an added boost that makes fruits and vegetables more affordable and more likely to end up in the shopping basket. The program also emphasizes bringing together partners across the food and healthcare systems, with the goal of improving nutrition and health outcomes and building a clearer picture of what works, for whom, and under what conditions.

Funded projects must support and evaluate approaches that increase fruit and vegetable purchases among income-eligible consumers who participate in USDA nutrition assistance programs. The opportunity applies broadly across the United States, covering SNAP participants in all 50 states as well as the District of Columbia, Guam, and the U.S. Virgin Islands. It also includes income-eligible consumers participating in the USDA Nutrition Assistance Program (NAP) in Puerto Rico, American Samoa, and the Commonwealth of the Northern Mariana Islands. In practice, this means applicants can propose interventions that operate in a wide range of geographic and administrative settings, including states, territories, and island areas, as long as the target participants are eligible users of SNAP or NAP and the intervention is designed around point-of-purchase incentives for fruits and vegetables.

Eligibility to apply is restricted to governmental agencies and nonprofit organizations. Colleges and universities are not automatically eligible unless they are formally part of a governmental structure at the local, county, tribal, territorial, or state level. For those institutions, the application must include documentation showing that the university or Cooperative Extension is designated as an entity within government, for example as part of a Department of Agriculture, Department of Education, Department of Public Health, or similar governmental department. This documentation must be provided in the application package as an attachment (specifically referenced in the solicitation as Field 12, Other Attachments), and it needs to clearly establish the institution's governmental status for eligibility purposes.

This is a mandatory grant opportunity (meaning it is backed by authorizing legislation and appropriations rather than being a discretionary pilot), categorized under Agriculture with CFDA number 10.331. The funding opportunity number is USDA NIFA FINI 010594. NIFA anticipated making about 15 awards, with an award ceiling of up to $15,000,000 per award. The opportunity was posted on February 14, 2024, and the original application closing date was May 14, 2024. Overall, the program is positioned for applicants who can coordinate multi-stakeholder efforts, implement incentive mechanisms where food is purchased, and generate credible evaluation findings that help strengthen nutrition incentive strategies in real-world retail and community contexts.

  • The National Institute of Food and Agriculture in the agriculture sector is offering a public funding opportunity titled "The Gus Schumacher Nutrition Incentive Program Competitive Grants Program" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 10.331.
  • This funding opportunity was created on 2024-02-14.
  • Applicants must submit their applications by 2024-05-14. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $15,000,000.00 in funding.
  • The number of recipients for this funding is limited to 15 candidate(s).
  • Eligible applicants include: Others.
Apply for USDA NIFA FINI 010594

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